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Manufacturing plant
650+

Patents Globally

SOLD IN

150+

Countries Through
Licensee Partners

Countries Through Licensee Partners

230+

Years Of Combined Experience &
Industry Leadership

INDUSTRY
PRESENCE
& INFLUENCE

global

OVER

8,500

Mattresses Built Every Day
In North America

Mattresses Built Every Day In North America

truck

5

Canadian Manufacturing Facilities Support Our Local Communities And Economy

chart

OVER

800

Canadians Employed Across Canada

BRAND
TIMELINE

1870

The Simmons Bedding Company is founded and quickly becomes the market leader

1891

Simmons’ Canadian history begins with J.H. Sherrard Manufacturing Company Ltd. in Old Montreal

1919

Along with 7 other smaller companies, J.H. Sherrard Manufacturing Company Ltd. is incorporated under Simmons Ltd.

1925

The Beautyrest brand debuts featuring our innovative Pocketed Coil Technology

1931

Serta launches with the world’s first tuftless innerspring mattress – The Perfect Sleeper®

1950s

Serta launches the Sertapedic® mattress

1958

Beautyrest becomes the first company to introduce the Queen and King size mattresses

1965

The Serta brand expands from the U.S. into Canada

2008

The iconic Serta Counting Sheep enter the scene and earn their way into the Advertising Hall of Fame

2008

Beautyrest pioneers hybrid mattresses under the name Beautyrest NxG

2008

Beautyrest Black revolutionizes luxury sleep technology in Canada

2010

We join forces with the National Sleep Foundation to redesign the Serta Perfect Sleeper to address 5 common sleep problems

2011

Serta is the first mattress manufacturer to add gel to foam mattresses with the massively successful launch of iComfort®

2015

Beautyrest and Serta join forces under the name, Serta Simmons Bedding

2017

Beautyrest and Serta are the top-selling brands in the Canada

2018

Tuft & Needle® join the Serta Simmons family.

2019

Beautyrest® launches the ‘Sleep First Class’ campaign.

2020

Simmons® relaunches with the ‘Just for Fun-ZZZs’ campaign.

ABOUT

Today, Serta is the top mattress manufacturer, with its popular iComfort® line in the U.S. and a leading brand across the globe through licensee partners.

Beautyrest has a strong heritage of innovation, introducing the Pocketed Coil Spring in 1925 and still paving the way with new innovations today. Beautyrest and Serta are currently the top two manufacturers in the world.

In 2020, we relaunched the 150-year-old brand Simmons with a new campaign and new goal of making sleep simple and fun. The ‘Just for Fun-ZZZs’ campaign reinvented Simmons for today’s modern shopper.

Tuft & Needle continues to lead the way with innovative offerings that combine the best in comfort with a great online customer experience.